Driving performance
in the automotive
aftermarket.

My passion for helping customers began at a health insurance company, where my first job was helping members in the community address concerns about their Medicare coverage. Choosing that coverage was a deeply important decision, tied to staying healthy, remaining independent and living with dignity.

Looking them in the eye, I saw my grandparents. I felt the weight of an organization I represented letting them down—and saw what it meant when someone took their concerns to heart and stayed with them until things were right. I wanted that care to become part of how the whole organization worked—so it reached people whose concerns we never heard, and remained personal no matter how many members we served.

That conviction comes with me to an industry I love.

For car enthusiasts, a car can bring back a whole feeling: a beautiful sunny day, windows down, friends beside you, music blaring and not a problem in the world. That feeling lives on in the restoration of a classic, the rumble of a muscle car or the details of a custom build. It carries a little of who we were, expresses who we are and keeps the people we love close, as one generation’s pride becomes the next generation’s treasure.

I know because I’m one of those enthusiasts. I share that passion—and I want the experience of bringing those dreams to life to feel as good as the vision that started them.

PowerShift Partners helps automotive brands nurture that passion—caring for enthusiasts as they bring their vision to life: an automobile they love, take pride in and may one day pass on to their children—along with the passion that inspired it.